After several years of absence from the American Volvo line-up, the wagon is back. We took the campaign digital and created a website that old wagon fans could appreciate and new wagon lovers could explore. We partnered with talented people we think represent the all-new V60 Sportswagon. Chefs, photographers, makers, campers, skiers, doers. We sent them on Wagon Adventures. We also created wagon art for society 6 and #wagonspotting.